Turn Branding on Its Head : A Cheeseburger's Tale
Ever wondered what it would necessitate to revitalize a humble cheeseburger into a advertising sensation? Well, our friend Carl the Cheeseburger is about to show us just that. Carl's been feeling a little stale. He knows his tried-and-true recipe is tasty , but he's yearning something more. He wants to grab attention in a world of patties . That's